Our clients don't follow retention benchmarks, they set them.
You need a retention strategy that:
Keeps your brand top-of-mind without fatiguing your list
Reflects what your customers actually care about
Builds connection instead of relying on discounts
We act as an extension of your marketing team, staying in sync with your leadership and creative teams. They provide the vision; we bring it to life through retention-focused strategy.
"TM made it feel like we had an in-house email team. Our repeat customer rate rose from 17% to 31% and abandon cart revenue went up 10x. They’ve nailed our brand voice, brought ideas we never considered, and made the whole process effortless."
Kristin Diaz-Rodriguez
Director of Ecommerce, Sarah Creal
Strategy
We partner with your team to define the strategy, retention goals, and brand voice. From targeting to timing, we make every touchpoint feel intentional.
Segmentation
We build segments around real behavior, preferences, and purchase patterns, not just opens and clicks. That means better engagement, higher LTV, and fewer unsubscribes.
Automation
From welcome to winback, every flow we build is tailored to your customer’s journey. Our campaigns are deeply personalized, not just by name.
Design
We design messages that look and feel like your brand. Clean, branded, mobile-optimized designs that convert without relying on discounts or gimmicks.
Real feedback from the brands we’ve worked with
"The Targeted Marketing team has been a game-changer for our lean marketing team."
They’re deeply curious about our customers, constantly digging into behaviors and insights so every campaign or flow feels purposeful and intentional. They work like a true extension of our in-house team, making it easy to jump on a quick call to brainstorm anything from big strategic moves to small tactical updates.
Chris Pickney
Head of Growth Marketing, Brightland
“Email revenue jumped from 26% to 42% - and we got our time back!”
TM made it feel like we had an in-house email team. Our repeat customer rate rose from 17% to 31% and abandon cart revenue went up 10x. They’ve nailed our brand voice, brought ideas we never considered, and made the whole process effortless.
Kristin Diaz-Rodriguez
Director of Ecommerce, Sarah Creal
