Yours should feel like it knows your customer. We use behavior, zero-party data, and your brand’s voice to send emails that feel personal, thoughtful, and written just for them.
Strategy
We partner with your team to set goals, map the lifecycle, and define voice. From targeting to timing, every touchpoint is intentional.
Segmentation
We build segments around behavior and preferences, including pop-up selections and browsing. That better relevance and higher conversion.
Flows and Automation
From welcome to winback, flows adapt based on an action someone took, not just a timer. Branched journeys drive personalized messaging with useful, on-brand content.
Campaign Planning
We build a comprehensive content calendar that aligns with launches and seasonality. A/B testing subject lines, cadences and send times to ensure your emails are optimized for engagement.
SMS
We build SMS to complement email, not repeat it. Triggers and campaigns are concise, on-brand, and sent when they are genuinely helpful.
Design
We create clean, mobile-first designs that look and feel like your brand. Templates are built for speed, accessibility, and maximum conversion.
Deliverability and List Health
We audit list collection, warming, and sending practices to land in the inbox. Better hygiene and cadence reduce fatigue and complaints.
Copywriting & Brand Voice
We write like your brand speaks. Educational, helpful messaging replaces generic blasts, so emails feel human and earn attention.
People don’t follow a script. They explore, question, and get distracted. If your retention strategy can’t keep up with how they really behave, they’ll forget you fast.
Our Approach
We create retention strategies that adapt to behavior. It feels like it was written just for them and and their needs,
Preference-based welcome flows
Welcome journeys that shift based on someone’s desired outcome, not just what list they join. Every step matches intent and builds connection.
Educational post-purchase emails
We create helpful, story-driven content that builds trust after the sale and positions your brand as a thought leader.
Smart customer
check-ins
Instead of sending on a timer, our flows respond to real customer behavior. That means better timing and better engagement.
Brand voice that feels human
No robotic templates. Every email sounds like your brand. Value driven, intentional, and written for the person on the other end.
“Our email marketing has become one of the most consistent and impactful channels in our business”
Pete Nelson II
Founder, SISU Lifestyle
“Working alongside the team at Targeted Marketing has been an outstanding experience”
From the beginning, they’ve shown a clear understanding of our brand goals and brought a strategic, creative approach that delivered real results. Their communication is consistent, they’re proactive in their planning, and they always bring fresh ideas to the table. It’s rare to find a partner that not only executes at a high level but also genuinely feels like an extension of your team. Targeted Marketing is exactly that.
Drick Bernstine
CEO, Be a Good Person
"Targeted Marketing has been a key partner in NewlyNamed's growth. "
We hired them to build and manage our entire email strategy (copy, design, lead forms, automations, etc.) and they just get it. Mike and his team are super responsive, easy to work with, and never overcomplicate things. They're email experts and a great partner!
Andy Christensen
Co-founder, NewlyNamed
“Email revenue jumped from 26% to 42% - and we got our time back!”
TM made it feel like we had an in-house email team. Our repeat customer rate rose from 17% to 31% and abandon cart revenue went up 10x. They’ve nailed our brand voice, brought ideas we never considered, and made the whole process effortless.
Kristin Diaz-Rodriguez
Director of Ecommerce, Sarah Creal
